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Attention Home Buyers: You Need to Negotiate Your Agent’s Commission!



In 2024, the National Association of Realtors (NAR) implemented significant changes that have reshaped the home-buying process. Under these new rules, buyers are now required to sign a formal agreement with their real estate agent before viewing homes. This agreement outlines the terms of the working relationship, including the agent’s commission rate and responsibilities.


Key Changes and Implications for Buyers


1. Formal Buyer-Agent Agreements

Buyers must now enter into a written agreement with their real estate agent before scheduling showings. This ensures transparency about how the agent will be compensated and establishes clear expectations for both parties.

2. Negotiating the Agent’s Commission

One of the most impactful aspects of this change is that buyers are now responsible for negotiating their agent’s commission rate upfront. In many cases, a skilled agent will negotiate on the buyer’s behalf to ensure the seller pays all or a portion of the buyer’s agent commission, as has traditionally been the case in real estate transactions.

3. Flexibility to Cancel

These agreements are not rigid. Buyers retain the flexibility to cancel the contract at any time if they feel the relationship isn’t meeting their expectations, giving them the confidence to engage without long-term commitment.


How a Good Realtor Advocates for Buyers


A quality real estate agent will go beyond simply showing homes. They will:

Negotiate on Your Behalf: Advocate for the seller to cover all or part of the buyer-agent commission, minimizing or eliminating out-of-pocket costs for the buyer.

Provide Clarity: Ensure buyers understand the terms of the agreement and feel comfortable with the negotiated commission rate.

Offer Exceptional Service: Deliver market insights, expert negotiation skills, and hands-on guidance throughout the home-buying process.

Support Buyer Flexibility: Uphold the buyer’s right to cancel the agreement at any time if they are not satisfied with the service provided.


Empowering Buyers Through Transparency and Negotiation


These rule changes are designed to promote transparency in the home-buying process and give buyers more control over their relationship with their agent. By negotiating commission terms upfront, buyers have a clearer understanding of how their agent is compensated and the value they’re receiving. Importantly, the flexibility to cancel ensures buyers aren’t locked into an agreement if they’re unhappy with their agent’s performance.


If you have questions about these new rules or how to navigate them, feel free to reach out. A great agent will always advocate for your best interests.

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